Adobe Campaign Standard Documentation

Adobe Campaign is the Adobe Experience Cloud solution for cross channel campaign management. Learn how to use rich customer data to create, coordinate, and deliver dynamic campaigns - through email, mobile, offline channels, and more.

Here you can find self-help and learning resources to implement and use Adobe Campaign Standard.

Guides

User Guides lists-documentation-1

• Campaign Standard Documentation
  Product documentation for Adobe Campaign Standard.
• Get started with Campaign
  Discover key capabilities, user interface and global guidelines.
• Profiles and audiences
  Define targeted populations, select audiences, filter recipients, collect data and update profiles.
• Create messages
  Create personalized messages on various channels, use templates, create landing pages and check best practices.
• Test and send messages
  Prepare, test, schedule, send and monitor your messages.
• Design your emails
  Create email content starting from scratch, importing HTML or leveraging existing templates.
• Create dynamic reports
  Analyze the success of your campaigns in build-in or customized dynamic reports.
• Work with other solutions
  Use other Adobe solutions and combine their different capabilities with Campaign.
• Design and execute workflows
  Automate processes with workflows, manage data and audiences, send messages, and more.

Developer and Administrators Resources lists-documentation-2

• Developers guide
  Enrich Campaign Standard data model with custom fields and resources, and extend REST APIs to expose extended fields.
• Campaign APIs
  Create integrations and build your own ecosystem by interfacing Campaign with a panel of technologies.
• Administrators guide
  Learn about users and permissions management, monitoring guidelines, channel-specific configurations and application settings guidelines

Tutorials tiles-tutorials-1

• Getting started
  This video gives you a high level introduction to Adobe Campaign Standard.
• Create profiles and audiences
  Learn how to navigate to existing profiles and how to create profiles and audiences.
• Create an email
  Learn how to create an email delivery from the homepage.
• Getting started with Push Notifications with Android App
  This tutorial walks you through the steps involved in sending push notifications from Adobe Campaign and receiving these notifications in your Android™ app.
• Create a Dynamic Report
  Learn how to create a report.
• Control Panel
  The Control Panel allows Campaign administrators to monitor key assets and perform administrative tasks, such as managing SFTP storage, GPG keys, or subdomains and certificates.
• Deliverability best practice guide
  Learn key deliverability terms, concepts, and approaches to empower you to ensure your marketing program success.
• Blueprint: Campaign with Real-Time CDP
  Showcases how the Adobe Experience Platform and its Real-Time Customer Profile and centralized segmentation tool can be utilized with Adobe Campaign to deliver personalized conversations.
• Blueprint: Journey Optimizer
  Execute triggered messages and experiences using Adobe Experience Platform as a central hub of streaming data, customer profiles, and segmentation.
• See All Tutorials
  Videos and tutorials for Adobe Campaign Standard.

Release Information lists-release

• Campaign Standard Release Notes
• Release Planning

Related Resources lists-resources-1

• Campaign Standard Community Forum
• Campaign Support
• Campaign Control Panel
• Courses
• Campaign by You